BMW IN REVERSE!

Harald Krueger, Chairman BMW AG

“Future mobility will connect every area of people’s lives,” BMW Chairman Harald Krueger told his audience at the Vision Next 100 news conference back in March.

“And that’s where we see new opportunities for premium mobility. For a better quality of life, the BMW Group is going to turn data into intelligence. Soon, our cars will be digital chauffeurs and personal companions. They will anticipate what we want to do and make our lives easier for us.”

What? My BMW will drive me?

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