TOYOTA'S 'SEXY DIAMOND' ?
The Chief Engineer of Toyota's just-announced C-HR Crossover, Hiroki Koba says: "I think it looks sexy, like a sexy diamond. But, I admit, if you love it, you love. If not?"
What? This is Toyota-Talk? Yep. The hugely conservative Japanese behemoth says it can produce 'exciting' cars - sporty, completely different to boring. Why now?
Sure it has the monumentally-successful Toyota 86 coupe, but apparently it wants to produce mainstream cars with sex appeal.
Okay, but I'm not sure who this is aimed at.
Young people will seek out a brand with a true, sporty, sexy image; and the oldies will stick to their Camrys. This is an interesting take on trying to force attitude change, and let's face it, with a cash bank balance of USD$30 billion plus; Toyota can afford any flight of fancy it desires to follow.
Apparently, President Akio Toyoda is on board, which I guess is good for Koba-san. And the C-HR is aimed at Toyota's global markets, powered by a turbocharged, 85kW 1.2L engine, mated to a CVT with either FWD or AWD.
Well, let's see how the market likes it, or not!
nice post
ReplyDeleteOver 1.3 million vehicle proprietors who are likewise perusers of Consumer Reports voted in favor of which autos they found generally dependable.car dealerships near me
ReplyDeleteI like this type of Toyota! Want to have one! Toyota Malaysia
ReplyDeleteOnline dating is hugely popular nowadays. Also, it is quite effective. However, it can be very time consuming. web cam sites
ReplyDeleteThanks for the blog post buddy! Keep them coming... purple gemstone
ReplyDeleteThis is my first time visit here. From the tons of comments on your articles,I guess I am not only one having all the enjoyment right here! garnet engagement ring
ReplyDeleteAs the benefits of choosing a right unicorn dating site, firstly you can quickly find more potential partner you like based on huge database members. unicorn dating site
ReplyDeleteExcellent and very exciting site. Love to watch. Keep Rocking. mw4m
ReplyDeleteExtremely pleasant and fascinating post. I was searching for this sort of data and appreciated perusing this one. Continue posting. Much obliged for sharing.Medicare Apotheke
ReplyDeleteWhat's not to love? From food to clothing, shopping has never been easier however when it comes to purchasing diamond jewellery it appears as though many of us somewhat fear going online. diamond stores in phoenix
ReplyDeleteExcellent and very exciting site. thanks for shairing us .toyota car leasing
ReplyDelete